A blockchain technology that tackles Bitcoin’s scalability challenges

STRATEGY | social| PUBLIC relations | CONTENT


  • Bithereum (BTH) is a coin that is created via forking the Bitcoin (BTC) blockchain. BTH will eventually function as a peer-to-peer (P2P) electronic cash system similar to BTC, however, it will fuse with the ultimate vision of Ethereum to create a superior currency centered around ‘Proof of Stake’.
  • A fork is an upgrade to the Bitcoin protocol.

  • Currently, Bitcoin isn’t scalable for widespread adoption and also has higher transaction fees in addition to slower transaction processing speed.


  • White Water PR’s mandate was to launch the brand in the UAE and manage the PR and social media campaigns.


  • White Water PR created the initial announcement story with all the relevant key messages.
  • The agency also redesigned the whitepaper document as per the industry requirement.
  • Activated the social media pages for the brand including Telegram, Facebook, Twitter, and Slack.
  • Created the initial buzz in the peer-to-peer currency market place.

Launched Bithereum that merges the visions of both Bitcoin and Ethereum

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