• The Sharjah Healthcare City (SHCC) will offer prospective investors i.e. individuals and companies across the globe an excellent investment opportunity in the field of healthcare and related fields under convenient free zone rules and regulations through the single window service system.
  • The Authority’s commitment is to create a destination that offers trusted and holistic solutions in healthcare for all mankind.
  • Sharjah Healthcare City will operate as a Free Zone, enabling investors to enjoy 100% ownership of their entity, zero tax and duties, 100% repatriable profits, single-window service, hassle-free licensing and a world-class infrastructure.
  • Sharjah Healthcare City occupies an area of approximately 4.8 million sq. meters and is located adjacent to the Sharjah International Airport.


  • Sharjah Healthcare Authority wanted White Water PR to generate awareness for their ambitious healthcare city
  • The authority wanted the agency to highlight the progress of the project
  • Also, generate awareness around the high-profile delegations visiting the project from across the globe


  • White Water PR structured the campaign in a way that the project gets its desired visibility within the public domain.
  • The campaign included regular project updates including the MoU signing ceremonies with healthcare bodies from South Africa, United States, South Korea among others.
  • Press briefings, industry event participation all such avenues were utilized to build the right profile within the institutional investor community, especially the hospital chains.
  • The stories were covered in all the mainline print, electronic and web publications.

White Water Public Relations supports Sharjah healthcare city with its communications strategy

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