By 2023, OYO will be the world’s largest hotel chain, and the brand aims to achieve that goal by converting unbranded assets around the world into better-quality living spaces.
White Water PR is delighted to play an integral part in this global brand’s Middle Eastern communication strategy. OYO Hotels & Homes is South Asia’s biggest, one of China’s top five, and the world’s fastest-growing chain of leased and franchised hotels, homes and living spaces.
OYO Hotels & Homes, welcomed over 100,000 guests from 78 countries across 14 properties and 20 homes in UAE, in the period April 2018 to December 2018. The hotel chain hosted 45.73 percent of their guests from within UAE and the remaining from countries such as India, Oman, Saudi Arabia, France, Russia, United States, Australia, Italy, Nigeria, Pakistan, Bangladesh, Mauritius, United Kingdom among several other counties.
At the moment of writing, OYO manages 1300 rooms within these properties in Dubai, Sharjah, Ras Al-Khaimah and Fujairah and is set to touch 12,000 rooms by 2020.